ABOUT LIVELINE

Liveline is a national fund created to strengthen the future of grassroots live music in the UK.

Delivered by Music Venue Trust in partnership with Save Our Scene and the Association of Independent Promoters whilst working closely with the LIVE Trust, Liveline provides a structured, scalable way to support venues, promoters and artists.

Applications will open in July 2026, with pilot programmes already underway.

Liveline is currently in its pilot phase.

Working closely with venues, promoters and partners across the UK, we are testing funding models, delivery processes and real-world viability ahead of full national rollout.

Applications will open in July 2026, supported by a robust and transparent application process.

A collective industry effort

Liveline is supported through:

  • The wider LIVE Trust ecosystem, including the proposed £1 arena and stadium contribution

    • Donations from companies, brands and organisations

  • Contributions from artists and tours

  • Partnerships and campaigns

The goal is simple:
Those benefiting from the top of the industry help sustain the foundations.

Delivered by the industry, for the industry

A national UK charity is a UK registered charity which acts to protect, secure and improve Grassroots Music Venues.

A not-for-profit cultural organisation protecting, promoting and growing grassroots music culture in the UK.

Bringing together independent promoters from across the UK. Their mission and aim is to represent, empower and provide a vital support network to promoters.

A charitable structure designed to collect and distribute funding from large-scale live music events into cross-sector programmes that deliver long-term positive impact for grassroots music.

  • Working together for UK LIVE Music

    Liveline acts as a distribution mechanism within the wider LIVE Trust ecosystem.

    As funding flows into the LIVE Trust through industry contributions, Liveline provides a proven framework to deploy that funding quickly and effectively into grassroots activity.

    This ensures alignment between national funding strategies and on-the-ground delivery through venues and promoters.

  • Not a subsidy programme

  • Not a guaranteed payout

  • Not free money

  • Not designed for unrealistic or unproven events

What makes Liveline different

  • Incentive-led

  • Case-by-case assessed

  • Built on real budgets and local knowledge

  • Focused on long-term sustainability

Instead, Liveline is: